Contributing to Society the Coway Way

Coway’s Activities for Creating Social Values

Coway endeavors to fulfill its role as a responsible corporate citizen and contribute to the positive development of society through its core business. By doing what we do best, Coway shares the value of clean water and air for society’s growth. Coway also carries out many CSR activities “the Coway way,” including the Clean Water campaign and talent donation.

Coway conducts research on water and air, fundamental elements for healthy living, and carries out many activities to promote water welfare in both domestic and global communities. Our ultimate goal is to give everyone access to clean water and air. Through “Wi School,” a program to help young entrepreneurs build start-up companies, Coway helps members of our society grow and find success.

Clean Water Campaign
World Water Day, designated by the United Nations, is celebrated annually on March 22. In celebration of World Water Day, Coway held the “Water Christmas in March Campaign” to share the importance of water. The campaign aims to deliver information on water drinking and stress the value of clean water. For this campaign, a “clean water tree” was made using Coway Trust water bottles. Coway’s employees dressed up as Santa Claus to give out water bottles and cards with information on water.

Providing Rainwater Supply Devices in Malaysia

Coway provides rainwater supply devices in regions with low water access in Malaysia for sustainable water supply. For this pilot project, undertaken in 2016 jointly with a local company in Malaysia, one village comprising 17 households and 73 families was selected. We plan to continue our value-sharing efforts overseas by increasing the number of beneficiaries through medium and long-term planning and supporting continuous monitoring.

Well Digging in Cambodia

Since 2006, Coway has built 1,000 pump wells in Cambodia, providing over 50,000 of its people in 14 states with clean and safe water through a 10-year-long well-digging project. In addition, Coway works in cooperation with the World Wildlife Fund (WWF) for the maintenance of the wells, aiming to fundamentally improve the water environment in Cambodia and help its people access safe drinking water.

Coway Wi(What is Start Up) School

Coway provides mentoring to participants who are considering and preparing for one-man startups, shares Coway’s know-how gained through operating the Cody (one-man business) network, and arranges lectures of experts in various fields such as business start-ups, marketing, and investment. In 2016, 100 young future business owners were selected as participants of the First Wi School, learning the basics of entrepreneurship and gaining confidence for successfully starting a business.