Sustainability News

Subject Named the best 50 Korea Brs for three consecutive years
Date 2017.06.21

Coway was named the 'Best 50 Korea Brs' hosted by the world's largest br consulting firm Interbr for three consecutive years.

Our ranking has risen to 31st in 2017 from 32nd in 2016 38th in 2015. In the retail business sector, we ranked the third behind Lotte Shopping (18th) E-Mart (27th). Coway&rsquos br value also increased 3.6 from the previous year to KRW 675.0 billion.

The winners are ed by Interbr's independent br value assessment model centered on three core factors &ndash financial analysis, br's role analysis, br strength analysis. Targets were Fortune&rsquos top 500 Korean companies in 2016.

Interbr, established in 1974, is the world's largest br consulting firm. It was certified for ISO 10668, an international stard on br value estimate, demonstrating world's top authorities in br evaluation.

Despite tough business environments, Coway achieved KRW 2.38 trillion, the largest amount in its history, in sales on the K-IFRS consolidated basis in 2016 by harnessing its corporate br value in water purifier, air purifier, bidet. With the management philosophy 'Coway Trust', we are proactive in raising our corporate br value.

Yong-joo Park, the head of Marketing Division, said, "Coway aims to become a br that cares whole life of customers. We will capitalize on our differentiated core competences to become a br that is fully trusted by customers."

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